If you attended LFW you may have noticed these striking jackets worn by the ‘Amex Insiders’ aka helpers of LFW. What you may not have known is that the jackets were designed by masters of print – label Peter Pilotto (design duo Peter Pilotto and Christopher de Vos). Taking inspiration from LFW’s Soho location, its wearers were on hand to help guests on all official LFW sites. For many, although this is the second season the shows and Designer Showrooms are housed at Brewer Street Carpark there is still some getting used to it – and Pilotto’s design made sure they stood out from the crowd.
Peter Pilotto said of the collaboration: “We’re extremely excited to unveil our new look for the Amex Insiders. It was important for us to look to LFW’s new Soho home for inspiration as we wanted to ensure the jacket reflected the modern vibrancy and eclectic nature of this London cornerstone. The result is a vivid blue jacket incorporating our signature use of prints.”
Now that fashion week is done, erm… can we have one?